Reputation:
What is at stake is more than just quality and relevant of the content, It is the integrity of the sender that brings it.
How to Find Reputation:
The email reputation is like a credit score that Internet Service Providers and Email security vendors use to block spam, which makes up for over 80 percentage of all the emails.
1. Spam Complaints.
2. Spam Traps.
3. Hard Bounces.
4. Volume of Email Messages.
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